Amidst the cobblestone streets of New York City's SoHo neighborhood, you can now shop Dior Chez Moi, a capsule collection of exclusively loungewear (a first for the brand). The collection includes an array of patterned pieces that resemble blue-and-white porcelain from China's Ming dynasty. In homage to founder Christian Dior's superstitions, the clothing features zodiac imagery reimagined by Pietro Ruffo, a contemporary Italian artist and friend of Maria Grazia Chiuri. Dior Men's Pre-Fall 2021 collection employed a similar concept, with original graphics from artist Kenny Scharf to depict each of the Chinese zodiac signs.
Located in a small boutique, the shop reflects a level of initmate luxury, similar to the collection itself. The casual attire exudes both elegance and comfort-a refined laxity that will give your loungewear drawer a much-needed update. This New York shop is the premiere opening in a series of limited pop-ups set to launch across the globe.
The House's pop-up shop for the Dior Chez Moi collection is open now at 109 Greene Street. The collection is available online or at the boutique until March 19th, 2021.