“This campaign is a modern interpretation of some of the most memorable ads Estée created over the years. Joan, Liu Wen and Constance are all global beauties who will help us express all facets of beauty and write a new chapter for the brand.” Smalls is Puerto Rican descent, Liu is Asian and Jablonski is French.
The two products in the new Idealist line:
Even Skintone Illuminator
Cooling Eye Illuminator.