In 2010, a month before he took to the basketball court for the first time in a New York Knicks uniform, Amare Stoudemire took to the red carpet at Lincoln Center in head-to-toe Tom Ford. In 2009, when NBA No. 1 draft pick Blake Griffin was chosen by the Clippers, he was wearing a custom suit, a purple necktie and eye-catching pocket square from L.A. tailor Waraire Boswell. And sometime during this year's playoffs, there's a decent chance the Miami Heat's Dwyane Wade will be photographed sporting a diamond lapel pin from Jason of Beverly Hills.
The National Basketball Assn. has had its share of style-savvy players — and even coaches (paging Pat Riley). But it wasn't so long ago that the biggest fashion statement on court or off was Dennis Rodman dying his hair the colors of a fruit bowl and Shaquille O'Neal wearing baggy suits — definitely a mixed bag.
Think about it: It can be hard to find the right clothes when you're somewhere around the NBA average of 6 foot 7.
But today — witness Stoudemire, Griffin and Wade — even the tallest players sport a trim and tailored look. Having a personal stylist is de rigueur. Nattily attired, high-profile players grace the covers of glossy style magazines and sit front row at fashion shows next to Vogue's Anna Wintour.
The brand's first foray into footwear features extended sizing and proprietary Cloud Soles