"Women everywhere can embrace the look as it is low maintenance and beautiful," he says. "The look is characterised by a bun that is worn a bit higher on the head with loose pieces for a perfectly imperfect style."

Here are his step-by-step tips for getting the runway hair look at home:

1. Start by applying pre-style thermal protectant to safeguard the hair.

2. Apply my Coiff Controle Ironless Straightening Balm, $45, to straighten. Then blow dry the hair section by section until straight.

3. Create a ponytail in the upper section of the head and secure with a hair band.

4. Wrap the hair loosely into a bun and secure strands with bobby pins.

5. Finish the look with a misting of hairspray. (October 21, 2008)

Frederic Fekkai products are available from meccacosmetica.com.au.